书目详细信息
： Churchill/Ford/Walker's sales force management /
书目信息 机读格式(MARC)
| ISBN： | 0072466480 (alk. paper) |
|---|---|
| ISBN： | 0071151591 (international : alk. paper) |
| 编目源： | DLC DLC DLC |
| 个人名称： | Johnston, Mark W. |
| 题名： | Churchill/Ford/Walker's sales force management / Mark W. Johnston, Greg W. Marshall. |
| 版本说明： | 7th ed. |
| 出版发行项： | Boston : McGraw-Hill/Irwin, c2003. |
| 载体形态： | xx, 603 p. : ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.) |
| 丛编说明： | McGraw-Hill/Irwin series in marketing |
| 一般附注： | Previously published: 6th ed. under title: Sales force management / Gilbert A. Churchill. |
| 书目附注： | Includes bibliographical references (p. 563-582) and index. |